Here are some snaps from the Dear Laura lookbook/website launch shoot a couple months ago. Dear Laura embodies all the things a young woman should be: adventurous, sentimental and daisy-fresh. From rosy peplum to mustard pleats, Dear Laura's feminine separates retain innocence while showing evidence of aesthetic exploration. Although tiring, it was an amazing day on a set complete with polaroids, lots and lots and lots of flowers, macaroons, cupcakes, (yes, I devoured them all while shooting!). It took a solid seven hours under the sun to get this nostalgic, dreamy masterpiece done, but I'm grateful to have been surrounded by such a hardworking team of passionate, professional individuals. Claps go to Amanda from Beautiful Adieu for turning a beautifully delicate concept into reality by taking control and pulling the whole shoot together, Melvin from Multifolds Photography, my stellar make-up artist Pari and all the fabulous folks at KJ Empire for all the awesome freebies, love and support!
Till next time.
Also, take a special 10% off any regular-priced item on DearLaura.com.sg with the discount code Veena10 - offer ends 21 Jan 2013!
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